Games present themselves to the player through the senses. This presentation of the games world and rules can take place through multiple sensory channels or focus on only one. Note that were referring to the communication from game to player of the game world and rules, not the game world or rules themselves. The game world exists within the box so to say.. on the game console or the computer system. Through a visual, aural, and/or kinesthetic presentation, this gameworld and its current state are communicated to the player, who creates a mental map of the game world and rules in her own mind.
Many modern electronic games use a primarily visual approach to presenting game information, supplemented by aural and tactile messages.